Start Up Loans is a government-backed scheme helping individuals start or grow a business in the UK. Alongside the low-interest loan, successful applicants can access free mentoring from experienced advisers.
The Brief
Start Up Loans approached Studio Sixty for help and a quick turnaround for a brand new business. They were using another design agency who produced a brand that Lord Young was not happy with and requested a last minute change with a couple of hours turnaround.
The green circle is meant to represent a button to kick start your business, keeping it fairly neutral with a clear message. Since completion, Start Up Loans has supported over55,000 business ideas with more than £400 million worth of loans.
"After wasting so much time with a different agency, we had no time and needed saving. Studio Sixty were there and delivered."